Holiday Weekend Box Office: May 25-28

Courtesy of Box Office Mojo:
1. Men in Black 3 - $70 million
2. The Avengers - $46.8 million
3. Battleship - $13.7 million
4. The Dictator - $11.7 million
5. Dark Shadows - $9.4 million
6. Chernobyl Diaries- $9.3 million
7. What to Expect When You're Expecting - $8.8 million
8. The Best Exotic Marigold Hotel - $8.2 million
9. The Hunger Games - $2.8 million
10. Think Like a Man - $1.8 million
Memorial Day Weekend wraps up with Men in Black 3 taking over first place from The Avengers at the box office, earning an estimated $70 million since opening on Friday. That's a decent start for a franchise whose last sequel opened nearly 10 years ago, but with a reported budget of $230 million, it's definitely not the start that Sony was hoping for, and it's lagging behind the openings of the previous Men in Black films. The threequel is doing much better overseas, where it has earned $133 million.
Despite dropping to second place, The Avengers achieved another milestone this weekend when on Saturday the film passed the $500 million mark. It's now on its way to pass The Dark Knight as the third-highest grossing film domestically, although these records should get scrambled around some more when The Dark Knight Rises opens this summer.
All of this continued to be bad news for Battleship, which earned a paltry $13.8 million over the holiday weekend. Yikes. This is just not a good year for Taylor Kitsch. The second weekend for The Dictator did all right with $11.7 million, but audiences definitely seem to over Sacha Baron Cohen at this point.
This weekend's other new wide release, Oren Peli's nuclear horror film Chernobyl Diaries, landed with a thud with only $9.3 million.
The Best Exotic Marigold Hotel did very well in its expanded release, earning an impressive $8.2 million. In limited release, Wes Anderson's Moonrise Kingdom earned $523,000 - in just four theaters. Expect this one to open wider soon.
Next weekend will see our second big-screen version of Snow White, as Snow White and the Huntsman opens in theaters. This one has Thor in it, so maybe it will do better than the last movie did.
Reader Comments